PPC Strategies Include Lead Generation and Rate of Conversion
t is a simple concept. So simple, in fact, many people might be afraid to employ it. Pay per click (PPC) is a way to jump to the top of a...
New Study On Paid Search In Hotel/Travel Industry Shows Discrepancy In Spending
Pay-per-click, or PPC consultants can help businesses obtain more inbound inquiries, generate more sales, and make them more popular and...
Four Ways to Clear Up Your PPC Keywords
Internet marketing is crucial for anyone who owns a business. Everyone uses the Internet nowadays. With over 100 billion global searches...
How Might Google Measure Recent SERP Changes
There are a number of indices they may consider. We believe, as most industry watchers do, that Google is a very savvy company and...
Deep Look Into PPC Location Targeting
Deep Look Into PPC Location Targeting As we continue to look at different Adwords settings, and look for ways to help share some basic...
What is PPC & Why should you use it?
PPC or Pay Per Click is a kind of internet marketing where advertisers pay each time their ad is clicked. Check out some of the facts and...
Bing is Updating Its Quality Score
When Bing Ads came into the mix a few years ago, it didn’t want to be the same as Google. As a result they put their unique stamp on...
Small Businesses & the Internet
Did you know that search engines are now the #1 resource used by consumers looking for products and services from local businesses? Let's...
Use Google Analytics Data to Improve Your Results
Pages per Session & Average Session Duration First, it would be helpful to define a session. A “session” is, “a group of interactions...
Happy Labor Day
We're wishing everyone a happy Labor Day. Consumers never take a day off, so neither do we. Tailored PPC ads to highlight the fact a...
