What's the Subject?
Email subject lines. Some cause us to immediately delete a message without ever opening it. Some have us clicking right away to find the...
What is PPC & Why should you use it?
PPC or Pay Per Click is a kind of internet marketing where advertisers pay each time their ad is clicked. Check out some of the facts and...
Hashtags…Fad or Not?
Hashtagging…It started as a way for social media users to connect with each other- sort of a fad- but it looks like it’s here to stay,...
Super Bowl Ads- An Infographic
Super Bowl ads- Most of us watch them. In fact about half of us watch the Super Bowl JUST for the commercials. Did you know that the cost...
Social Media Strategy in 2015
As technology gets better, and social media gets bigger, consumers just aren’t accepting mediocrity anymore. In 2015, small businesses...
Local Restaurants and the Power of Social Media
There is science behind the idea of images of food in advertising, and large corporations have been capitalizing on it for decades. We...
New Year's Resolutions for Small Businesses
New Year’s Resolutions… the thought sends shivers down the spines of many. The statistics are sobering. Only about 8% of people succeed...
Holiday Shopping
Ok- I admit it. I am one of those crazy people who is still shopping for last minute gifts on December 24th at 2pm. Inevitably, it's...
Social Media and Small Business in 2015
2015 will be here before you know it. Many will be watching the ball drop in Times Square- most from their televisions- while singing...
Penguin 3.0 Refresh
Six weeks ago, on October 17, Google rolled out Penguin 3.0. The reviews were mixed, but a few sites were hit pretty hard. However, on...